What Does a Professional Website Cost in Switzerland? 2026 Prices

"What does a website actually cost?" I hear this question almost every week, from tradespeople in Schaffhausen, from fiduciaries in Winterthur, from small practices and ateliers across the whole region. And almost always comes the addition: "I just want to know roughly what to expect."

Understandable. Because most answers online are "it depends", and leave you just as clueless as before. I do it differently here. I give you concrete figures in CHF, explain what really drives the price, and tell you openly what you're paying for. No sales pitch, no fine print.

Website costs in Switzerland: realistic 2026 prices

First, for orientation: a serious, handmade website in Switzerland typically falls within these ranges depending on scope. These aren't bait prices, but realistic ranges for work that turns out genuinely good.

• One-pager (one well-thought-out page): CHF 890, 1,500
• SME website (several pages): CHF 3,000, 6,000
• Larger projects or online shop: from CHF 8,000

Let's take a look at what's behind these figures.

The one-pager: CHF 890, 1,500

A single, well-structured page where everything important finds its place: who you are, what you offer, why someone should call you, and a clear path to getting in touch. Ideal for the self-employed, new businesses, or as a clean digital business card. Anyone who wants to be found regionally and doesn't need to present a large range is often best served here.

The SME website: CHF 3,000, 6,000

This is the classic for most small and medium-sized businesses. Several subpages, such as home page, services, about, references, contact, with well-thought-out navigation, a clean structure and a solid SEO foundation. In this category a website is created that not only looks good but also works: getting found, building trust, bringing in enquiries.

Larger projects and shops: from CHF 8,000

As soon as an online shop, a booking system, a customer area or extensive custom features come into play, the effort rises considerably. Here every requirement is planned individually, and flat figures are misleading. I always discuss such projects in person and quote for them concretely.

What really drives the price of a website

Why does one website cost CHF 1,200 and another CHF 5,000? There are essentially five factors, and if you know them, you can assess any quote better.

• Number of pages: Every subpage needs to be designed, filled and optimised for search engines. More pages mean more work, it's that simple.
• Custom or template: A hand-coded site tailored to you is more work than an off-the-shelf template, but it's unique, faster and without ballast. This is exactly where my craft lies.
• Content and text: Do you supply the text and images, or should I create and prepare the content? Good content is work, and often the difference between "nice" and "convincing".
• SEO scope: A clean technical foundation is always included with me. Deeper search engine optimisation, keyword research, text, local visibility, can be expanded depending on the goal.
• Features: A contact form and map are standard. Multiple languages, booking, a shop or interfaces bring additional effort with them.

In short: you're not paying for "a website", but for scope, individuality and care. And that's exactly why the price can be set fairly once the requirements are known.

The ongoing costs, honestly calculated

A website is not a one-off thing you put up and forget. There are recurring costs, and I'd rather tell you about them now than later:

• Hosting and domain: around CHF 100, 300 per year. This is where your site lives and is reachable under your desired address (e.g. .ch).
• Maintenance and upkeep: updates, security, small adjustments. Depending on need, either as a manageable package or on a time basis.

That's it. No hidden licence fees, no surprises. A hand-coded site is pleasantly frugal here, by the way: it has no bloated underpinning that constantly needs maintaining.

A monthly website-builder subscription or a website at a fixed price?

Many providers lure you in with "a website from CHF 29 a month". That sounds cheap, but in the long run it rarely is. Let's do the maths:

CHF 29 a month is CHF 348 a year. After five years you've paid over CHF 1,700, and still own nothing. Stop paying and the site is gone. You're renting your own business card, indefinitely.

On top of that: website-builder sites often look like a thousand others, can only be adjusted within the given framework, and never truly belong to you. You're tied to one provider, with everything that entails.

A website at a fixed price turns this around. You pay once, the site belongs to you, and you know from the start what it costs. No monthly dependency, no rude awakening when you cancel. The only recurring thing is the few hundred francs for hosting and maintenance, transparent and predictable.

Why a fixed price is the most honest answer

I deliberately work with fixed prices because I take your real question seriously: "I just want to know what it costs." A fixed price is exactly that, a clear figure before we begin. No open-ended hourly bill, no risk of it ending up twice as expensive.

As the individual behind Grafwerk, you're not customer number 437 with me. We talk directly, I code your site myself by hand, and you have one point of contact, not a hotline. This closeness is the real advantage of a small studio in the Schaffhausen and Winterthur region: personal, dependable, without the agency mark-up.

Whether a one-pager or a multi-page SME website, in the end you should know exactly what you're paying for and what you get for it. For me that isn't a sales strategy, but simply decency.

If you like, we'll look at your project together in a short, no-obligation conversation, and you'll get an honest assessment of what your website would cost.